You apparently have an image strongly planted in your mind of what network marketing (also known as multilevel marketing) is all about housewives buying and selling goods while gossiping or a high-pressure salesperson trying to persuade you they how easily you can become a millionaire if only you and your friends and their friends and so on would buy and sell goods with him.
Both of these images couldn’t be more from the reality of network marketing. It’s neither a hobby nor a get-rich-scheme but an opportunity for you to earn money running your own part- or full-time business.
But what does it take to succeed in this industry?
To improve your multi-level marketing (MLM) and recruiting efforts within the world of direct selling, consider using these MLM Success tips:
1. Choose wisely:
There are six key elements you should be looking for when selecting an opportunity.
- Stability. How old is the company?
- The unique products or services that users will use and need more of.
- Pay plan. How fair is the overall distribution? This is really crucial as the pay plan outlines exactly how you’ll get paid or not get paid.
- The integrity of the company and the management. As much as possible, study the experience of the CEO, their expertise in the network marketing industry, and their background. Have they been successful in other companies in the industry? Do they have a good reputation?
- Momentum and timing. Look at where the company’s at, what’s going on with the company, and if it’s growing.
2. Follow what they teach:
To succeed, you require to be willing to listen and learn from mentors. The way this industry is structured, it’s in the best interests of the MLM veterans in your company to help you succeed, so they’re willing to teach you the system.
Whatever your mentor did to become successful, it’s very duplicatable, but you have to be ready to listen and be taught and follow those systems.
3. The higher-ups:
The general term for it is the “upline,” meaning the people above you. How supportive are they? Do they call you? Do they assist you to put a plan in place?
Are they as dedicated to your success as they are to their own? You should be able to relate to the people in your upline and be able to call them at any time to say “I need some help.” How much help there is from the people above you in the company is essential.
4. Take up the lead with your downline:
When somebody is brought in and then the person who took them in is just so busy bringing in other people that they don’t spend the time to teach and train the new person. You need to ask yourself, are you willing to do that?
Are you able to do that? This is really about long-term relationship building. It’s not about just bringing people into the business and just moving forward. It’s about working with these people and helping them to develop relationships.
5. Identify Your Target Market:
One of the biggest mistakes new MLMers make is looking at everyone as a potential customer or recruit.
This is one area where the MLM industry gets it wrong. Like any other business, you’re going to have greater success and efficiency if you identify your target market and focus your marketing efforts on them. Someone who doesn’t care about vitamins or health and wellness isn’t the right person to pester about your business.
6. Make an Effort to Share Your Product//Business Plan Every day:
Many MLM sponsors will have you focus on recruiting new business builders; however, your income, in legitimate MLM, comes from the sales of products or services.
Further, customers who love the goods or services can be more easily converted into new business builders. Just like any other business (home-based or otherwise), getting the word out about your product or service can benefit your target market is the key to generating new customers and recruits.
Some ideas include sharing a product sample, inviting a neighbour to host a product party, or starting a website or social media account.
7. Develop a System for Following Up:
While you don’t want to pester and annoy people, in many cases, with good follow up, you can make the sale or recruit at a future time.
Sales are often about timing, and ‘no’ in sales doesn’t always mean ‘never.’ If someone tells you no, but there was something in the dialogue that suggested they might be interested in the future, ask if you can put them on your mailing or email list, or if you can call in six months to follow up.
Many will give you their email or phone number just because they want to be nice. Even so, use your calendar or contact system to remind you when to call.
I hope you enjoyed these 7 MLM Secrets. Please comment below with any of your own secrets.
Read More: Advantages of MLM Softwares.
Note: Are you launching a new Network Marketing Company? Webcom Systems also Build Custom MLM Software up to your Requirements, like adding new Features to your existing Software or Migrating your Data to the new Software.